Whilst its name supposedly originates from a time when it was a resting place for shepherds on their way to Smithfield Market in the city, the area is now the resting place of young professionals and families. Known in the past as a favourite amongst antipodean backpackers, the bedsits have made way for larger apartments and restored family homes. Some areas of London host a nomadic, transient herd of young professionals eager to seek out the latest trendy haunt, however Shepherds Bush is lucky to have strong community foundations in the families of all ages and backgrounds who call Shepherds Bush home and keep its feet firmly on the ground.
Shepherds Bush provides locals with everything they need at the weekend, with the vast array of high-end stores at Westfield shopping centre, Shepherds Bush Market and the bustling independent retailers and restaurants of Uxbridge and Goldhawk Roads which offer an impressive range of Middle Eastern and East African food and produce. A large £1bn extension to Westfield is currently underway which will bring a John Lewis and new public spaces to the area. The area has a great deal of entertainment industry heritage, including BBC TV Centre, Hammersmith Palais, Lime Grove Studios and the Pavillion and Palladium cinemas. The spirit of those great venues lives on in the Bush Theatre, Shepherds Bush Empire, Bush Hall and the 17 screen Vue cinema and there are numerous afterparty venues locally, such as The Defectors Weld, Brewdog and the Sindercombe Social. Wormwood Scrubs (the park next to the prison), Shepherds Bush Green, and the confusingly named Hammersmith Park are the green lungs of Shepherds Bush and provide a welcome breather from the bustle of the busy roads.
Television Centre is a creative redevelopment of the former BBC headquarters. The well-known 'doughnut' building has been sympathetically converted and extended to form new luxury apartments, a Soho House members club, premium offices and renovated TV studios. A hotel, art house cinema, bars, restaurants and a health club complete the leisure offering at this historic location. The majority of the BBC's media production is now based at Broadcasting House near Oxford Circus and at Salford Quays near Manchester.
The area of Shepherds Bush known as White City has a fascinating history. The Great White City opened in 1908 as a 140 acre site with a network of Venetian-style canals, 20 palatial white halls, 120 exhibition buildings, 90,000 capacity stadium and a spectacular entrance where Shepherds Bush station now stands. The first event there was the grand Franco-British exhibition, a magnificent display of Britain and France's industrial and cultural achievements. Unexpectedly White City was the site of London's first Olympic Games in 1908 when Rome couldn't afford to build their stadium in time. The modern marathon was born at the London Olympics because 26.2 miles was the distance from Windsor Castle to the finishing line on the White City running track. By the 1930s the exhibition halls had fallen into disrepair, with some being used to manufacture aeroplanes and parachutes in the Second World War. In the late 1930s and late 1940s a large municipal housing estate was built where the white palaces once stood and, later, BBC Television Centre was built alongside. The original stadium became a greyhound racing track and athletics centre before it was eventually demolished in the 1980s. The site of the stadium today comprises modern office buildings at the junction of Wood Lane and the Westway.
Wherever you look in Shepherds Bush you will find modest but smart Victorian and Edwardian terraces, peppered with the occasional 1950s ex-council block built on World War 2 doodlebug bombsites which add a sense of characterful personality to each street. The golden triangle of Uxbridge Road, Coningham Road and Goldhawk Road is the mecca of young professional property hunters, keen for a characterful home amongst like-minded people. The Groves is a charming Edwardian network of streets with a mixture of purpose-built maisonettes and houses, all with gardens and therefore popular with families. To the west of Shepherds Bush Green, on the borders of Hammersmith, Acton and Chiswick, lies Askew Road which is packed with independent shops and cafes, such as specialist purveyor of meats The Ginger Pig, the delicious Laveli bakery and Max Inc, a mid-century furniture boutique aimed at the discerning Scandophile. It is in the streets surrounding Askew Road where you will find the most settled atmosphere in the W12 postcode with wider streets, larger homes and numerous well-regarded primary schools.
Being on the edge of central London, Shepherds Bush offers speedy access to the West End and East London via the Central line, Hammersmith and City Line, Overground and main line. Numerous bus and cycle routes whisk you through West London to South Kensington, Notting Hill, Holland Park, Chiswick and the River Thames.
Does Shepherds Bush sound like your kind of place? Call our Hammersmith sales and lettings teams on 020 8741 2200 today!